Lulu Pottery
A New Spin on an Old Trade | Pottery & Ceramics
Lulu Pottery is a one-woman-run Bozeman production studio specializing in porcelain clay. With over two decades of experience in wheel-thrown ceramics, Laura Viren crafts beautiful mugs and custom designs for local businesses in Montana. Her passion lies in creating functional art that brings joy to everyday life by using simple tools and a strong dedication to art to produce beautiful, timeless, and durable wares.
One of the primary objectives of this rebranding project was to give a fresh and modern twist to Laura's existing branding. Additionally, to streamline and organize Lulu Pottery’s product listings in a straightforward manner for online customers. The outcome involved the development of an updated brand identity, packaging design, and strategic guidance for her website design, ensuring a user-friendly experience that would support both retail and wholesale customers. Gossack Creative also designed FAQ and lookbook documents that enhanced the efficiency of Lulu Pottery’s ordering process and resulted in five-figure wholesale orders within their first week of launch.
Services
Brand Strategy
Brand Design
Art Direction
Print Collateral
Packaging Design
Section Styles testimonial
“I can’t even put into words how grateful I am for Serena”
“I've seriously dreamed of my brand coming to life like this for years and until working with Serena, I didn't even know how to go about making this dream a reality! After working with her the past few months I truly feel that my brand is a reflection now of the hard work I've put into my company over the past 9 years. Her talent, professionalism and passion for taking brands to the next level is evident in the product she produces for clients. Hiring Serena to lead this project has been an extremely rewarding experience and I can't recommend her enough.
— Laura, Owner of Lulu Pottery
Are you ready to…
Become a leading brand in your industry?
Create a flourishing community through connection?
Build a premium brand that grows your business?
Section Styles ready
